Ramadan is a critical period for companies, particularly those in the retail, hospitality, and food industries. It is a time when consumer behavior is altered, and companies need to adapt to how they communicate with customers. Though digital marketing comes into play, tangible advertising tools such as rollup banners and display boards continue to be relevant. These products provide an instant means of reaching customers within and outside your business premises.
More Than Just Promotions
Most business owners only view rollup banners and display boards as a means to advertise offers and discounts in Ramadan. Though they are effective for this, they play other significant roles, too. These materials aid in directing customers, reminding them of the brand, and enhancing the shopping experience.
- Guiding Customer: Ramadan tends to increase the number of people visiting businesses. Supermarkets, malls, and restaurants become more crowded, particularly during Iftar and Suhoor hours. Well-positioned and clear rollup banners and foam boards can guide customers towards special areas, cash counters, or promotional stands.
- Brand Reinforcement: Uniform branding on banners, pop-ups, and backdrops makes companies more identifiable. Whether it is a restaurant offering a special Iftar menu or a retail outlet launching Ramadan collections, display materials assist in creating a robust presence.
- Sharing Key Information: Display boards can be utilised to post business timings, special event timetables, or Ramadan messages. Most customers like to be informed of new timings, special services, or corporate social responsibility activities during this time.
Selecting the Correct Type of Display for Your Business
There are a variety of banners and boards, and selecting the correct one is based on your business requirements.
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- Rollup Banners: These are lightweight, convenient, and quick to install. They are perfect for promotions, welcoming customers with Ramadan greetings, or offering immediate information about services and products.
- Foam Boards: Ideal for indoor environments, these are light and can be left on countertops or at entrance points. These are ideal for menus, notices, or even Ramadan-themed design branding.
- Backdrop Banners: Tend to be used for large spaces; these can be a branded backdrop for events, retail displays, or promotional stands. They assist in the creation of a themed setting for Ramadan.
- Pop-Up Banners: Suitable for busy locations such as malls or exhibition halls where companies require capturing immediate attention.
- Large Poster and Stickers
Foam Board Printing Dubai
Strategic Placement for Maximum Impact
How and where you stand your banners and boards influences how well they will work. Entry Points, Near Checkout Counters, Inside the Store or Restaurant, Outdoor Spaces
Cost-Effective and Reusable
Roll-up banners and display boards have a significant advantage in terms of cost. As opposed to online advertisements that call for constant expenditures, a professionally designed banner can be utilized for the entire Ramadan and even used in future advertising campaigns.
Obtaining the right display from the appropriate printing services provider. Print Arabia is one of the top online printing service companies. Their product quality is excellent, with quick turnaround times and reliable shipping throughout the UAE.
