Tag: Intelligent Conversations

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Role of Conversational AI in Enhancing Customer Engagement

Role of Conversational AI in Enhancing Customer Engagement

Marketing communication has evolved dramatically over the past decade. As customer expectations rise, they now demand highly personalized, on-demand solutions at an organizational level. This is where artificial intelligence (AI), particularly conversational AI, comes into play. But is AI fully leveraging its potential to transform business-customer relationships? Let’s explore how Conversational AI is disrupting the…