Open-Source LLMs: A Cost-Effective and Powerful Solution
Open large language models (LLMs) have emerged as a compelling and cost-effective alternative to proprietary models like OpenAI’s GPT model family. For anyone making products with AI, open models provide strong enough performance and better data privacy at a lower price point. They can also serve as viable replacements for tools and chatbots like ChatGPT….
martechcubepawan
New GenAI Expectations and Product-Marketing Relationship to Emerge in 2025
As 2025 approaches, digital marketing and consumer privacy remain key concerns for marketers. Executives are growing wary of “innovation theater,” where AI’s significance is overstated without tangible results. Instead, they now seek clear metrics that demonstrate AI’s return on investment (ROI). At the same time, regulatory and consumer-driven demands for transparency and data privacy are…
Transforming Industries: How AI Breaks Down Hidden Barriers
AI represents one of the most significant economic opportunities in decades. According to a recent PWC study, AI is projected to increase global GDP by 14% by 2030. While the potential applications of AI seem limitless, there are also numerous challenges to navigate. Deloitte found that 79% of executives anticipate generative AI will drive substantial…
martechcubejohnSecure E-Gov Platforms: Testing for Data Privacy
E-governance platforms have revolutionized citizen interaction with government services. From filing taxes to renewing licenses, these online portals offer convenience, transparency, and efficiency. However, the very nature of e-governance – handling sensitive citizen data – presents unique challenges in testing for data privacy and security. Striking the right balance between functionality and robust safeguards is…
charlottelee
Quantifiable Customer Experience: 3 Data-Driven Strategies for CIOs
Over the last few decades, innovative technologies have changed the future of business dynamics. Therefore, every industry uses the latest technologies to move forward, and CIOs are responsible for driving such technological changes within organizations. According to Globe Research, it has been witnessed that more than 27.7% of digital transformation for better customer experience (CX)…