Role of Conversational AI in Enhancing Customer Engagement
Marketing communication has evolved dramatically over the past decade. As customer expectations rise, they now demand highly personalized, on-demand solutions at an organizational level. This is where artificial intelligence (AI), particularly conversational AI, comes into play. But is AI fully leveraging its potential to transform business-customer relationships? Let’s explore how Conversational AI is disrupting the…
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The Best Features of WhatsApp Automation Tools for Business Growth
Discover the best features of WhatsApp automation tools for businesses. Learn how automated responses, scheduling, CRM integration, and more can enhance customer engagement, streamline communication, and boost efficiency.
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Rise of Decentralized Platforms: Web3 in 2025
Web3 technology has transitioned from being a buzzword and speculative trend to a transformative force shaping the digital landscape. As we approach 2025, Web3 is set to redefine business models, offering unprecedented security and transparency through decentralized platforms. But what does this future hold, and how can businesses, especially in the B2B sector, harness the…
Boost Your Marketing Strategy with WhatsApp Bulk Marketing via WhatsApp API
Discover the power of WhatsApp bulk marketing with the WhatsApp API. Learn how businesses can send personalized, automated messages at scale, boost engagement, and enhance customer communication.
AITech Interview with Bernard Marr, CEO and Founder of Bernard Marr & Co.
Bernard, kindly brief us about Generative AI and its impact on various industries such as retail, healthcare, finance, education, manufacturing, marketing, entertainment, sports, coding, and more? Generative AI (GenAI) is revolutionizing multiple sectors by enabling the creation of new, original content and insights. In retail, it’s personalizing shopping experiences; in healthcare, it’s accelerating drug discovery…
Major Trends Shaping Semantic Technologies This Year
As we have stepped into the realm of 2024, the artificial intelligence and data landscape is growing up for further transformation, which will drive technological advancements and marketing trends and understand enterprises’ needs. The introduction of ChatGPT in 2022 has produced different types of primary and secondary effects on semantic technology, which is helping IT…