
February 17, 2025
Modern Anti-Counterfeiting Solutions That Brands Are Using Today
Counterfeiting is like that pesky mosquito that just won’t go away. And no matter how often brands swat at it with labels and holograms, counterfeits always find a way to get back in stronger. The worldwide counterfeit market costs trillions, affecting sectors from fashion to pharmaceuticals. The result? Enormous revenue losses for brands and possible safety hazards…