Advertising on TikTok is an effective way for brands to acquire leads and increase sales. TikTok offers targeted ads and step-by-step guidance. You can even entice the audience with increased likes from the TikTok likes generator. You can gain countess inspiration and trending TikTok ad ideas from the TikTok Creative Centre. On the whole, TikTok makes your life easier. Explore this article to find how you can find top TikTok ad ideas from the TikTok creative center. Establish your true self and brand personality to acquire a genuine audience. Advertise yourself in meaningful ways to gain the undivided attention of the target audience.
What is TikTok Creative Center?
Creative Center is a free space containing countless resources and analytics for anybody, from the latest trends and best practices to ad examples. Everything is available on TikTok. Whenever you feel a block in the creative process or feel like you are not doing well, you can access this TikTok creative center to level up your content creation game.
What Can You Find in the TikTok Creative Center?
TikTok Creative Centre is a hub for all kinds of creative activities and business growth. In such a hub, you can find a great deal of ideas and inspiration. Here is a list of things you can find at the TikTok creative center.
- Keyword insights
- Creative insights
- Top products
- TikTok ads inspiration
- New trends
- Trends Overview
- Hashtags
- Songs
- Creators
- Script GeneratorNew
- Commercial Music Library
- Symphony Assistant
- TikTok Videos
- Tools Overview
- Video Generator
- TikTok Symphony
Among these, we are going to focus on harnessing TikTok ads and generating ad ideas. Read further to learn more.
Steps to Find TikTok Ad Ideas from TikTok Creative Centre
TikTok Creative Centre offers you TikTok’s top ads dashboard and ads Spotlight to discover ideas that have performed well. You can find top-performing ads and their analytics classified niche-wise. Moreover, you can view ads without going to the TikTok app. While viewing, you can also find its budget, Click-through rates, and performance. All these are categorized under two sections, namely the ‘Top Ads Dashboard’ and ‘Ads Spotlight.’
What do You get from the Top Ads Dashboard?
- Search functionality
- A suite of successful cases
- Countless filters to customize search
- Find exactly what you want
What do You get from Ads Spotlight?
- Official Analytics (likes count, click-through rates, etc)
- Ad examples
- Play without the app
- An explanation of the strategy
- Know why it worked well or why it did not
Here are the steps to access the TikTok top ads dashboard and ads spotlight results.
- Go to TikTok Creative Centre
- Choose top ads from the first dropdown named ‘inspiration.’
- Click “Get Started”
- You have countless options to customize your search
- Customize, then view the results.
Customizing Options:
Based on these factors, you can customize your ads search.
- Region
- Industry
- Objective
- Time period
- Ad Language
- Ad Format
- Ranking based on likes
You can also sort by
- For You
- Reach
- CTR
- 2s Views Rate
- 6s Views Rate
- CVR
- Likes
Tips to Acquire Top Insights from TikTok Creative Centre
Determine Your Goal
The first and foremost thing to do while trying to advertise your brand is to choose a goal. You might have lots of options, but fix a short-term and long-term goal. The more defined your goals are, the more amplified your results will be. You can choose to build leads, improve sales, or even just increase brand awareness through TikTok ads. It depends on what stage of TikTok marketing your business is in.
Find Relevant Ads
As mentioned above, find relevant ads related to your niche and use them as inspirations. Use the filters and customize your search. Be more specific. Find the ads run by top brands in your niche and imitate their strategy. While choosing an example as inspiration, check whether their goal is the same as your goal. For say, let increasing brand awareness be your goal. It would not be fair to choose an inspiration from a video that is crafted to generate leads. Also, use external tools like likes generator to maintain a strong presence and increase the number of views for your ads. Focus on improving engagement rates that attract potential watchers.
Use Ads Spotlight to Read
Read between the lines of the ads and find out the strategies used in each of the following ads you find enticing. Cull out the strategies to form a unique plan. Execute them in your ads and put them in your own twist. This personal touch with well-researched strategies gives you the upper hand. You will be a step ahead of your TikTok competitors.
To Wrap Up
As we wrap up, you need to understand the opportunities that TikTok provides. Make a note of the ideas given in the TikTok creative center and build ads that convert. Fix a goal and achieve it through advertising on TikTok. Take your TikTok presence to another level.
