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martechcubejohn

Quantifiable Customer Experience: 3 Data-Driven Strategies for CIOs

Quantifiable Customer Experience: 3 Data-Driven Strategies for CIOs

Over the last few decades, innovative technologies have changed the future of business dynamics. Therefore, every industry uses the latest technologies to move forward, and CIOs are responsible for driving such technological changes within organizations. According to Globe Research, it has been witnessed that more than 27.7% of digital transformation for better customer experience (CX)…

The Power of Two: Deep Learning Supercharges Big Data Analytics

The Power of Two: Deep Learning Supercharges Big Data Analytics

In the fast-growing digital world, deep learning (DL) and big data are highly used methods for data scientists. Numerous companies, such as Yahoo, Amazon, and Google, have maintained data in Exabytes, which helps generate large amounts of data with the help of big data analytics and deep learning tools and techniques. Earlier data scientists used…