Benefits of Acrylic Display Standees
Versatile: Acrylic standees can be made in all shapes and sizes and be used for a number of different purposes, from a small countertop price tag display, to a huge floor standing movie display. The 3 sides and top will hold the information and protect it from being ruined or tampered with. This application is perfect in restaurants for specials and menu items.
Increased Image: The clear, polished look of an acrylic stand along with the high quality of a full color digital print is sure to convey a positive image. Standees are most commonly found in retail locations as POP (point of purchase) displays. This is because they are proven to dramatically increase sales. This same concept can be easily applied anywhere.
Location, Location, Location: Acrylic display standees can be placed just about anywhere and are guaranteed to be noticed. And the best thing is, these stands are relatively small, not in your direct line of sight and free standing so you can place them virtually anywhere you’ll be sure to get noticed.
An acrylic display standee is a self-standing, countertop display made of acrylic that is open on 3 sides and a top – typically – that can hold printed material. In general, is like a form of billboard that you can place just about anywhere to get your message across. By and large, one of the biggest benefits is it’s sure to give you more “bang for the buck” vs. most any other type of display.
Versatility and Customization Options
Some further examples of custom standees and their uses include using the standee as a teaching resource for a foreign language by adding speech bubbles to simulate conversation, a game for children by way of elements added to the standee that can be cut out and assembled, or a simple yet effective event poster. The options here are bound only by the imagination.
The method by which logos and text are applied to acrylic standees means that they are able to be made to match or simulate an actual product or higher resolution images of the product without needing to physically create that product. By imparting enough information and resources about a product, it is possible to create a standee that serves as a promotion for that product offering benefits above a real size replica. An example is building a standee promoting television advertising space for a product. By providing a higher resolution graphical resource, it could simulate building a TV around the standee to give a direct example.
Acrylic display standees are available in many different shapes and sizes. They can be custom ordered to suit the specific needs of a client, offering a range of options that could be useful in a scenario where a company wants a corporate logo converted into a standee. Different shapes and sizes could offer different situational benefits; for example, a small product aimed at children could enjoy more sales if there was a standee in the shape of the product, such as a toy, which could potentially be given away after the promotion. On the other hand, a company may wish to run a competition at a trade show leaving the standee as a secondary promotion item. In this case, a larger standee with a secret hiding place to store entry forms could be an effective way of running the competition with a memorable impact. This example particularly attests to the versatility of acrylic standees, as it piles one idea on top of another: a larger standee that serves in combination with a storage compartment.
Enhancing Brand Visibility and Impact
Another important aspect of establishing a brand image is projecting the desired image onto the consumer. Standees can be customized with any feature that you desire, and can be tailored to suit a specific target market. For instance, a company wishing to establish a more light-hearted and fun brand image might employ a standee with a humorous design aimed at children. This would not be an approach suited for all companies and products but the point is that standees give the opportunity to make a lasting impression on the viewer about the brand and the product. This is the ideal scenario for effective brand positioning; the consumer who picks up the intended image about the brand is the consumer who is more likely to be loyal to that brand.
Firstly, they are striking and attention grabbing. With unique and distinctive designs, they are visually appealing, a feature which is crucial in the very short time frame in which you have to attract the interest of the consumer. The utilization of vibrant colors and high quality printing serves to further increase the aesthetic appeal of the standee, and placing it in a strategic location to maximize exposure will greatly strengthen brand image. This is because repeated viewing of the standee by consumers will ingrain the brand image into their minds, hence increasing brand recall. Step one for a consumer purchasing a product is product awareness, and this is an effective means of creating it.
As an invaluable tool in brand advertisement, acrylic display standees are instrumental in impressing a company’s brand image and message onto its intended market. Because of their primary function as a promotional medium, they are an ideal way of enhancing brand visibility and impact and are a worthwhile investment for creating brand awareness in a cost-effective manner.
Practicality and Ease of Use
The use of acrylic display standees at trade shows and exhibitions offers a number of virtues. Each unit is simple in design and easy to assemble. In most cases, the standee will be printed on a single piece of acrylic which will be placed in a small base. Complex joinery or pieces that are easily lost or left behind are not an issue with standees so you can be sure that each unit will remain whole and intact. Setup becomes a matter of placing the unit on a flat surface. Units are light and easy to transport making them ideal for situations where a booth or display area must be set up and taken down in a reasonable amount of time. Due to their low manufacturing cost, acrylic standees are usually disposable, this makes them an ideal solution for one-off events with no potential for reuse or if a cheap solution is sought for a repeated display. Acrylic also has the benefit of being easily cleaned so standees can be touched up at the display area without the need for any special cleaning supplies. Anyone who has managed a booth or display space will appreciate the convenience and reliability that comes with owning a set of standees as a failsafe solution if all else fails.
Conclusion
The conclusion bundles up the entire matter of the display stand and keeps the main points in mind. The conclusion emphasizes on how custom acrylic display standees are so important in every occasion of the modern world and how they have been enlightening the perspective of man to look at things. It says that the more appealing the display is, the better the chance of attracting the crowd towards it, therefore display also adds up a lot in building the prestige of a company and in building the image of a product. The conclusion here is, there is no doubt the display stands have always been useful and will continue to be used for various purposes and will always be a part of this ever-growing and fast-forwarding modern world. There is no other option for making a product look more appealing, as this is the best way to do it. Display stands have traveled a long way; still, there are lots more ideas to be implemented and it still has the potential to grow even further.
